Interactive Show Guide puts new excitement into your show marketing
It's a Platform An entirely Interactive electronic publication available to your team to display the information you want your Attendees to have - before, during and at the show (even right in the convention center), and well beyond the show.
It's a Portal That gives your Show an on-going presence on Attendee's computers and Smartphones throughout the year. Incorporating your industry's content with social networking tools in a medium that can be aggregated to greatest effect. As a Portal it is current (by being updatable) and so relevant and valuable. A Portal that will reward your organization by bringing in revenue throughout the year.
On-site Show Planner It's a show planning tool that goes far beyond a web based exhibitor search tool. Our ISG has interactive maps, audio and video capture and much more. Is Web and Smartphones accessible. Being updatable, it's not limited by press-time deadlines. And there's no need for additional printed addendum.
Accessibly Find a booth and see their 30 second commercial on video Get meeting updates Stuck in traffic or a cab line - plan tomorrow's expo schedule. I missed that speech; I'd like to hear it before my next meeting My boss needs more information on an educational session Get shuttle bus information
Cutting Edge The ISG is a necessity for your leading edge show to remain on the cutting edge. Positioning it for relevance and technology now and into the future.
The ISG gives your Industry Professionals the perfect tool to make time and value choices before they travel, during the run of the show; and because its Touch and Smartphone enabled - even inside the convention center.
The Interactive features will make attendees entire show experience richer and more valuable; and create a new buzz about your show's cutting edge tool. All this and it is a real way to go Green! Reducing the need for the printed directory and its carbon footprint.
Give Your Show Legs Beyond the Event Exhibitors and Sponsors want to extend the positive aspects of their marketing efforts and dollars. In the past, when the tradeshow ended - so did the show experience; and not just the direct selling opportunities but the information, the energy, and the excitement. The ISG brings a new dynamic to the tradeshow experience.
It allow your Show - and your Sponsors and Advertisers - to stay in touch and in tune with your audience all year-round. Unlike a weekly spam blast, the Ad-based ISG will let your Advertisers and Sponsors in on the action - vastly upping their ROI. While maintaining their marketing and direct show sales contact beyond the convention dates.
Updatable Advertising, linked with the ISG's dynamic elements such as Streaming Video, Podcasts, Webcasts; Social Networking, Blogs, Webinars, even Exhibitor generated Product Presentations - the ISG can be there year-round to further increase the ROI of those marketing and sales dollars.